In Profile

Published: 23 Nov 2016

Joanne Casey at So Much Data. So Little Time.

Joanne Casey is Managing Director at GlowMetrics – a digital analytics company based in Belfast. She will speak at our Creative Exchange on 29 November in Co. Mayo and will also lead a workshop on how to swim through the sea of Google Analytics data to reach actionable insights.

Joanne set-up GlowMetrics in 2013 and has over 10 years’ practical experience working on digital marketing campaigns, specialising in search strategy, conversion optimisation, econometric modelling, web analytics and usability.

She has executed and managed many large scale campaigns across the UK and Ireland for a number of clients including TV3, Trader Media Group, Betfair, Tourism & Discover Ireland, O2, Vodafone, P&G, Siemens, Sage, uSwitch, Electric Ireland and Kraft. GlowMetrics recently became one of only two agencies in Ireland to hold both Google Tag Manager and Google Analytics certification.

So Much Data. So Little Time is a free event organised by the Western Development Commission under a creative momentum project. To learn more about the event and book your place, click here.

Tickets are selling fast, so do not miss the chance!


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