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Published: 15 Jan 2020

Sustainability in the Creative Sector – Innovative packaging

When? 22 January 2020 / 9.30am : 12.00pm. The Signal Centre, 2 Innotec Drive, Bangor, BT19 7PD.

Great packaging draws attention and sends a message to your customers. It helps you to stand out and create a connection. The very best packaging can make your buyer part with their cash without even knowing why.

Packaging gives you an opportunity to tell a story, be creative and use texture, shape and colour. It tells the buyer something about you, your product and your brand.

Recycled or sustainable packaging can also communicate a strong message about your company’s ethical approach to doing business. Trends show that consumers are demanding more sustainable packaging solutions as we face a growing environmental challenge.

This workshop will show you how you can continue to use innovative, interesting and creative packaging whilst considering ways to limit their impact on the environment.

Our workshop will focus on:

• An overview of some of the best ways to communicate your brand story using your packaging.

• How you can use design, colour, texture, pattern, humour, imagination and innovation to cut through the noise.

• How to use sustainable design practices to create packaging that is affordable, creative and emotive.

A light lunch will be served.

Please note this event is only for Creative and Technology Businesses in the Ards and North Down Area.

To register please click here:

 

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