a creative momentum project is supporting creative businesses with 10,000 euros in Northern Finland region to get professional photoshoot. Overall 11 entrepreneurs in Inari-Ivalo, Rovaniemi and Tornio-Oulu received support. The photoshoot aims to support the digital marketing activities of these creative companies, and of a creative momentum project.
Photos are taken in the selected entrepreneurs studio, office or where entrepreneur does practice the craft. Professional photos are crucial part in marketing of creative businesses. The outcome will be a minimum of 10 high quality shots illustrating the creative individual /staff at work.
11 companies got photoshoot support from different fields of creative industries:
Damastikoru, Katijuu, Inari Handcrafts ,Moodag Jewelry
Graphic design / digital media
Tumma Studio, Crea, Saara Sarparanta, Lapin Loitsu
Arctic Factory, HEMPEA
The photoshoot process began in October with the selection of a number of creative entrepreneurs. Photographers were selected soon after. The 3 photographers chosen are: Minna Pakkanen from Photostudio Kipinä in Rovaniemi, Terhi Ylimäinen in Tornio-Oulu, Juha Kauppinen from Inari-Ivalo.
November and December have been busy for photographers working on with creative entrepreneurs. Finalized products will ready at the end of January 2018.
Graphic designer Saara Sarparanta had recently her first photoshoot sessions with Minna Pakkanen from Photostudio Kipinä at Rovaniemi. Saara teaches Arts in Rovaniemi and she also paints and designs products in different forms of art.
“Minna came to one of my art lessons and captured the day and my work in a beautiful and inspiring way.” As an graphic artist Saara is familiar taking photos of her own products. Personal branding however is something that needs more than just taking pictures. “If you want to bring your own brand and your story to public you need an eye for that and photographer Minna has it. Photos she took really tell the story of me and my business.”
Second photoshoot Saara will have in the end of December. “We have a chance to take photos in one wide space at University where you can see all the lights of city of Rovaniemi, I’m really looking forward to that.” She smiles.
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